Pennsylvania Gaming Control Board

“What’s really at stake?” campaign

The Pennsylvania Gaming Control Board controls rules and regulations within PA casinos. MarketSpace worked closely with PGCB to introduce an awareness campaign to individuals under 21 years old and make them aware of the legal repercussions of attempting to enter a casino. We concepted the campaign’s look and feel before bringing it to market in the digital space. MSC created banners, digital billboards, videos and a website, while also developing the campaign’s social media platforms.

The campaign was just launched, but it is already receiving positive
feedback from Pennsylvania casinos. More stats to come!